Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (2024)

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (1)

Every product on this page was chosen by a Harper's BAZAAR editor. We may earn commission on some of the items you choose to buy.

Shopping for a wedding dress is unlike shopping for anything else. Any old white dress won't do; it has to be The One, a silhouette and a precise shade of ivory fit for a deeply personal and special day. Consider the extra events—engagement parties, bachelorette trips, bridal showers—an actual union. You're not really shopping for a wedding dress. You're shopping for a whole wedding wardrobe.

Brides starting their search in 2023 have an advantage. The best new wedding dress designers right now create ready-to-wear and accessories women already love. In bridal, these brands are dressing up their design signatures for a walk down the aisle, a trip to City Hall, or an entire season of "I do"-adjacent events. Christopher John Rogers translates his love of color into wedding day two-pieces with iridescent fabrics and dresses sunset-tone pailettes; Nensi Dojaka dials up her sensual, clingy dresses with delicate lace and sequins. For the bride inspired by vintage wedding gowns, collections from Mirror Palais and Rixo give off a nostalgic charm. The sum of these designers are a reflection of what modern brides-to-be want: wedding dresses that reflect their personal style more than a Pinterest board ideal.

At Staud, "Our customers have been wearing a lot of our dresses to wedding parties, so it was a natural evolution to develop a collection of dresses specifically for these occasions," designer Sarah Staudinger tells BAZAAR. "The development of the collection was a direct reaction to our customer’s desires—we listened to their needs for a stylish and affordable range of pieces that can carry them through the wedding season and expand the wardrobing of our brand." In practice, this looks like sleeveless tiered midis with sheer tulle overlays and white babydoll minis with corset bodices—all for well under $1,000.

In the past, brides poured time, thought, and budgeting into wedding dresses they'd likely wear once. Many of the brands unveiling wedding day collections this spring say they designed with an eye for post-nuptial wearability instead. "I think these pieces are special, romantic, and make you feel like a bride," HVN designer Harley Viera Newton says of her debut wedding capsule, "but I also think they will find a home in your everyday closet as well."

Ahead, get acquainted with nine new wedding dress expansions with the potential to complete your wedding wardrobe, and live in your closet for more than one day.

Staud

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (2)

You can't put the Staud bride in a box. "I know she’s simultaneously comfortable getting married at some far flung cliffside Italian riviera as she is in her backyard—and this collection can dress her for it," Staudinger tells BAZAAR.

Aesthetically, the collection begins with the Janet, a sleeveless maxi dress with a halter neckline that Staudinger wore for her own wedding before bringing it to the label. "We pulled elements that I loved about that dress into various silhouettes: the thin straps, the dropped waist, and the column bodice that you can see throughout," she says. You'll also see Staud signatures reworked into a classically bridal palette, from an organza trench dress to beaded bags for carrying from the ceremony to the honeymoon.

Shop Staud Bridal

Staud Calluna Dress

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (3)

Staud Calluna Dress

Nensi Dojaka

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (4)

After captivating fashion month with her alluring, body-hugging dresses and tops, coated in intricate straps and daring cut-outs, LVMH prize-winning designer Nensi Dojaka released her first bridal capsule via Mytheresa this year. "The inspiration for this exclusive collection came spontaneously when I was working on a custom wedding dress for a friend last year," she said in a statement. "I wanted to give her a light and elegant dress that complemented the woman's figure, yet resembling the essence of our designs. So the bridal collection felt like a continuation of our core designs, re-imagined in a wedding scenario." Throughout the 24-piece collection, lace, sheer layers, and flashes of pink combine fully for the bride who prefers something more subversive than traditional. Nothing feels tired about a floor-length sequin gown with contrasting white cups on the bodice and a nearly waist-high slit—and that's the point.

Shop Nensi Dojaka Bridal

Advertisem*nt - Continue Reading Below

Nensi Dojaka Bridal Cutout Gown

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (5)

Nensi Dojaka Bridal Cutout Gown

Loeffler Randall

Loeffler Randall's low heels topped with pleated bows are a long-time bridal favorite amongst those in the know (including this editor). While bridal is a huge part of the label's business, the design process never starts with thinking about a walk down the aisle alone. "We design what we want to wear ourselves and then we interpret it into bridal," creative director Jessie Randall says.

This year, Loeffler Randall has expanded its wedding suite with contemporary-yet-confectionary wedding dresses, resplendent with romantic smocking and poufy sleeves (left) or crafted in lace with a peek-a-boo sheer hem (below). Accessories have also broadened to include satin headbands topped with a veil and pleated bags to coordinate with the famous bow heels. They're all pieces fit for down-to-earth brides with a romantic streak. "For ready-to-wear, we think less about the actual wedding and more about the events surrounding the wedding—like a shower or a rehearsal or honeymoon trip," Randall elaborates. "Our muse is more of a city hall wedding type, I think."

Shop Loeffler Randall Bridal

Loeffler Randall Addison Cream Puff-Sleeve Dress

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (7)

Loeffler Randall Addison Cream Puff-Sleeve Dress

Advertisem*nt - Continue Reading Below

HVN

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (8)

HVN designer Harley Viera-Newton can picture the bride who'll wear her label's first wedding capsule as clearly as the details of her own nuptials. "I envision the HVN bride as a vintage aficionado who appreciates a classic silhouette more than a trend," she tells BAZAAR. "I think they share their personality through their sartorial choices and have fun with fashion, and I would imagine their wedding is also very personal with winks and nods to everything they love."

Viera-Newton, for her part, made sure her label's bubbly spirit was preserved in its move to bridal with flourishes of sequins, crystal buttons, and bright prints. "The HVN DNA is really woven throughout the collection," the designer says. If you're a longtime fan, you'll notice how the mini Ashley dress has a new feather trim or how the "String of Hearts" print re-appears in a bridal-brunch-appropriate number. And if a wedding weekend piece is your first HVN purchase, you'll love these dresses' ease and wearability just as much.

Shop HVN Bridal

HVN Emma Faux-Pearl Embellished Dress

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (9)

HVN Emma Faux-Pearl Embellished Dress

Now 63% Off

Christopher John Rogers

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (10)

Christopher John Rogers, one of New York fashion's brightest emerging talents, has quietly designed custom bridal looks for clients on the side of his ready-to-wear brand for a few seasons. This spring, he's spreading the wealth with an exclusive capsule on Net-a-Porter that leans into the (earned) drama of a bridal look. For a dress code that usually dictates a white or ivory gown, Rogers found ways to playfully inject flashes of color for the adventurous bride. In one look, it's in the blue-purple shimmer of an iridescent crop top and ballroom skirt; in another, pink, orange, and clear pailettes glisten on top of a wool V-neck dress. If you'd rather your eleganza moment come from volume and proportion, Rogers also has an answer in the form of ballooning taffeta midi dresses and skirts, cinched by a corset top.

Shop Christopher John Rogers Bridal

Advertisem*nt - Continue Reading Below

Christopher John Rogers Cropped Iridescent Textured Silk-Organza Top

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (11)

Christopher John Rogers Cropped Iridescent Textured Silk-Organza Top

Pipatchara

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (12)

Special days call for special pieces, and the handmade nature of Pipatchara's designs are a natural fit for a one-of-a-kind wedding day. In addition to woven macramé footwear and bags that get their shimmer from recycled bottles and plastic, Pipatchara now designs handmade, eco-conscious bridal couture in a new made-to-order offering. The white gowns and separates pay homage to the main line with woven motifs and upcycled embellishments. With a shiny tactile effect like a trove of rare seashells, these pieces are so suited to a beachfront wedding.

Shop Pipatchara Bridal

Pipatchara Infinitude Dress Blue & White

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (13)

Pipatchara Infinitude Dress Blue & White

Advertisem*nt - Continue Reading Below

Rixo

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (14)

Rixo has a message for its potential brides: "We don't do bridal trends." Instead, its lineup for wedding ceremonies, bridal showers, and receptions features a fine-tuned edit of midi and mini dresses with 1930s and 1940s-inspired silhouettes. Empire waistlines, sumptuous silks, and blouson sleeves all give these dresses a regal, yet nostalgic quality. And if your collection of day dresses already includes Rixo tags, you'll recognize a few of its best-sellers updated in wedding whites and ivories.

Shop Rixo Bridal

Rixo Gio - Velvet Burnout Ivory Dress

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (15)

Rixo Gio - Velvet Burnout Ivory Dress

Now 41% Off

Mirror Palais

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (16)

Designer Marcelo Gaia once told BAZAAR, "The world of Mirror Palais is like a time machine capturing romantic moments." With a brand thesis statement like that, brides know a Mirror Palais gown will feel like a handwritten love letter.

The label's debut bridal collection, unveiled in March, builds on its reputation for sensually clinging dresses and luxurious fabrics. Cowl-neck gowns have plunging backs with puddles of creamy satin resting at the base of the wearer's spine; one standout strapless dress sees silk chiffon wrapped around a built-in corset before unspooling into a semi-sheer train. Cascading veils, chantilly lace lingerie, and a garter with a ribbon that drips to the floor round out the wedding day accoutrements. Mirror Palais bridal is dreamy but a little dangerous, for a bride who wants her wedding to feel like a modern fantasy.

Shop Mirror Palais Bridal

Advertisem*nt - Continue Reading Below

Mirror Palais Cowl-Neck Satin Maxi Dress

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (17)

Mirror Palais Cowl-Neck Satin Maxi Dress

ba&sh

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (18)

You don't need a destination wedding in the South of France to enjoy Parisian label ba&sh's first bridal capsule. But if you're spending any part of your wedding weekend in a sunny locale with a bohemian dress code, this lineup of ethereal halter dresses, relaxed suiting, and gauzy cape-veils is for you. Pay close attention to the matching sets with lace detailing: They're the rare bridal gem you can wear beyond the wedding festivities.

Shop ba&sh Bridal

ba&sh Inge Top

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (19)

ba&sh Inge Top

Advertisem*nt - Continue Reading Below

Why Trust Harper's BAZAAR?

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (20)

For more than 150 years, Harper’s BAZAAR has been the preeminent fashion and beauty resource for women at every age. We cover what’s new and what’s next in bridal by working with the world’s leading authorities in wedding dresses, accessories, and more. Every story we publish has been thoroughly researched and vetted by our team of fashion editors and industry experts.

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (21)

Halie LeSavage

Fashion Commerce Editor

Halie LeSavage is the fashion commerce editor at Harper's BAZAAR. Her style reporting covers everything from reviewing the best designer products to profiling emerging brands and designers. Previously, she was the founding retail writer at Morning Brew and a fashion associate at Glamour.

Bridal's 9 Best New Wedding Dress Designers Have True Fashion DNA (2024)

FAQs

Which New York based fashion designer is famous for her stylish wedding gowns? ›

Vera Wang (born June 27, 1949, New York, New York, U.S.) American fashion designer, best known for her elegant and sophisticated wedding dress and haute couture collections. She later branched into other lines, including menswear, jewelry, fragrances, eyewear, and home products.

Who is one of the most prominent wedding gown designers in the nation? ›

Vera Wang. We couldn't write about haute couture wedding dress designers without featuring Vera Wang. Known for balancing modern designs with traditional elegance, Vera is one of the most prominent bridal wear designers in America.

Who are the top 10 wedding dress designers? ›

The Best Wedding Dress Designers
  • Alice Temperley. ...
  • Vera Wang. ...
  • Vivienne Westwood. ...
  • Phillipa Lepley. ...
  • Charlie Brear. ...
  • Sassi Holford. ...
  • Caroline Castigliano. ...
  • Carolina Herrera.
Mar 4, 2024

Who made Jackie Kennedy's wedding gown? ›

The genius behind it was later revealed to be black dressmaker Ann Lowe, a trailblazing African American designer who became one of the most sought-after society courtiers and yet faced constant racial discrimination while working for America's most elite families. Lowe came from a family of dressmakers.

Who designed Meghan Markle's wedding dress? ›

Meghan Markle's wedding dress was designed by Clare Waight Keller under the Givenchy label. In a move that defied royal wedding fashion trends, Meghan Markle's gown was incredibly simple and did not include lace, embellishments, or embroidered details.

Who designed Kate Middleton's wedding dress? ›

Fashion designer Sarah Burton, who created the wedding dress Kate Middleton wore when she married Prince William in 2011, is stepping down as creative director at Alexander McQueen after two decades at the brand.

What is the bridal gown trend in 2025? ›

While drop waist gowns were a growing presence in last year's collections, they're now decidedly the “it” silhouette of 2025. From longline corsets to peplum-inspired shapes, the styles of the season emphasize an elongated torso. Each designer has put their own touch on the trend, too.

Who is the most famous dress designer in the world? ›

Here is a list of the top 10 fashion designers from around the world:
  • Coco Chanel (France)
  • Giorgio Armani (Italy)
  • Ralph Lauren (USA)
  • Donatella Versace (Italy)
  • Stella McCartney (UK)
  • Miuccia Prada (Italy)
  • Diane von Fürstenberg (Belgium/USA)
  • Tom Ford (USA)
Nov 29, 2023

Who made Jennifer Gates wedding dress? ›

Jennifer wore a custom A-line gown from Vera Wang Haute in ivory with hand-applied French macramé lace and Italian tulle skirt (with a matching veil). She worked directly with Wang herself to create the custom piece.

Who made Jennifer Lopez wedding dress? ›

“This is Ralph Lauren. This is my wedding day,” she said. "We got married down in Savannah, and I wanted it to be traditionally Latin, but also be kind of Southern Belle-ish at times," Lopez added of the look.

How much did Kate Middleton pay for her wedding dress? ›

The global influence of Kate Middleton's wedding dress, which was rumored to cost $434,000 (and, per tradition, was probably paid for by her parents, Michael and Carole), has continued to inspire replicas over a decade later.

How much was Meghan Markle's wedding dress? ›

Designing Meghan Markle's wedding dress—estimated to cost $265,000 (and paid for by the former Suits star)—entailed 3,900 hours of design for the veil, eight fittings, and five months of clandestine communication. “It all started out, in a way, quite relaxed,” Waight Keller says.

Who designed Amal Clooney's wedding dress? ›

This is the dress Amal Clooney wore on the day she married George Clooney in 2014. It is the last wedding dress Oscar de la Renta designed before he died October 20, 2014.

Where did Jackie Kennedy get her wedding dress? ›

If you want to know a woman, understand her dress. That's what Katya Roelse discovered while recreating Jackie Kennedy's 1953 wedding dress, designed by Ann Lowe and permanently stored at the JFK Presidential Library and Museum. The dress is extremely fragile and never leaves the museum.

Who designed the queens wedding dress? ›

Princess Elizabeth's original dress was designed by royal couturier Norman Hartnell, who, according to Harper's Bazaar, was inspired by Renaissance painter Sandro Botticelli's "Primavera", full of flowing lines and flowers that are reminiscent of the painting.

Who is considered as the fashion designer prominently known for bridal wear? ›

Monique Lhuillier (born September 15, 1971) is a Filipino fashion designer and creative director known for her bridal, ready-to-wear and lifestyle brand.

Who designs the queens dresses? ›

Who Is Angela Kelly, Queen Elizabeth's Personal Wardrobe Advisor? Kelly is responsible for maintaining, curating, and designing the Queen's wardrobe.

Top Articles
Latest Posts
Article information

Author: Cheryll Lueilwitz

Last Updated:

Views: 6013

Rating: 4.3 / 5 (74 voted)

Reviews: 89% of readers found this page helpful

Author information

Name: Cheryll Lueilwitz

Birthday: 1997-12-23

Address: 4653 O'Kon Hill, Lake Juanstad, AR 65469

Phone: +494124489301

Job: Marketing Representative

Hobby: Reading, Ice skating, Foraging, BASE jumping, Hiking, Skateboarding, Kayaking

Introduction: My name is Cheryll Lueilwitz, I am a sparkling, clean, super, lucky, joyous, outstanding, lucky person who loves writing and wants to share my knowledge and understanding with you.